Bullock Texas State History Museum

The Bullock Texas State History Museum has partnered with EXL Media to run an always-on advertising program using paid search and programmatic digital buys to drive attendance across all of its offerings.
Scaling Awareness & Leads for a Northern California Destination

How EXL’s Paid Media Management Increased Organic Rankings and Hotel Referrals for Visit Walnut Creek
What’s Next in Social Media Advertising in 2026

Success in paid social will depend less on manual controls and more on how clearly business goals, data signals, and creative direction are defined.
Growing Ticket Sales and Revenue for a Nonprofit Event

How EXL’s Full-Funnel Marketing Approach Increased Return on Ad Spend for Lake Tahoe Shakespeare Festival.
Capitol Corridor: A Market in Motion

For more than 30 years, EXL Media has conducted research and analysis to understand how the Sacramento and Bay Area audience consumes media, what motivates them, and how to turn awareness into action.
Visit Reno Tahoe: Reigniting Market Share in a Crowded Landscape
EXL Media worked alongside the Convention and Visitors Authority for 10 years to strategize and implement multimedia campaigns in San Francisco, Sacramento, Los Angeles, San Diego and Seattle DMAs.
The Brain Behind the Click: How Neuromarketing Fuels Performance Creative

There’s a cool term floating around in the digital world right now — neuromarketing. It’s basically the science of how our brains respond to marketing, and it’s changing the way content is created. Whether you’re selling a product, a service or just trying to get someone to fill out a form, emotions can make all […]
What’s Next in Social Advertising

Digital media is always advancing, and many clients are wondering where social media is headed next. Considering all the platforms are now available to us at our fingertips, it’s important for us to keep on the pulse of what’s happening next. TikTok Takeover TikTok is emerging as one of the primary platforms for advertising so […]
A Shout Out to a Job Well Done in 2022

We wanted to take a moment to congratulate our clients who received national and regional recognition within their industries in 2022. Wild Island Family Adventure Park Wild Island’s Coconut Bowl Wins 2022 Top Family Entertainment Center of the World Award Wild Island’s Coconut Bowl won the 2022 IAAPA Brass Ring Award for Top Family Entertainment […]
Texas Here We Come!

We are excited to put our media and marketing expertise to work for the Bullock Texas State History Museum.