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EXL Media specializes in helping both companies and agencies leverage the ongoing convergence of media channels, going against the current to continuously negotiate fair pricing, wider reach and more precise targeting. When you choose EXL Media, you get:
Founder and Owner
I’m entrenched in the out-of-home industry and how it’s proactively adapted to the evolving world of media. The planning and buying platform is more robust than ever, allowing us to select inventory targeted to specific audiences, and then retarget them with mobile platforms while accurately measuring advertising impact.
775.832.0202 ext. 101
Digital Media Strategist
The ongoing convergence of digital and traditional media with CTV, podcasts, streaming radio etc. Also, how AI-based technology and automation will continue moving to the forefront, allowing us to analyze, apply and learn from more data than ever before.
Years at EXL Media: 12
619.600.2355
Digital Media Strategist
AI and voice search technologies are evolving into greater potential for reaching the right target audiences with the right messages at the right time. And with even more information accessible through these digital programs, we can continue our focus on delivering results using a data driven approach.
Years at EXL Media: 16
775.832.0202 ext. 100
Digital, Outdoor and Broadcast Media Strategist
How OTT/CTV changes the broadcast industry, and specifically the impact it has on cable television from a buying standpoint as well as consumer cost. I am also interested in how Netflix-type formats, with entire seasons released at once and consumers “binge-watching,” will impact networks and how they evolve their own advertising options.
Years at EXL Media: 14
440.289.0508
Broadcast Media Strategist
I’ve watched broadcast media evolve over three decades, and the more recent evolution from linear to digital audio and video is exciting for me. Because I’m results oriented, the ability to leverage both scheduled and on-demand media provides more resources in my media planning toolbox.
Years at EXL Media: 20
775.832.0202 ext. 103
Broadcast Media Strategist
The expansion of broadcast into scheduled and on-demand has opened up so many more options for fine-tuning campaigns and maximizing advertising dollars. I especially like how television and radio campaigns are now inclusive of the digital space, using SVOD and OTT services to broaden the reach of each campaign.
Years at EXL Media: 16
775.832.0202 ext. 104
Digital Media Strategist
The ever-evolving landscape of social media is what excites me about the future of social advertising, because the format is continually changing based on how users are consuming it. Watching new platforms emerge and evaluating their advertising opportunities is something I love keeping up on.
Years at EXL Media: 4
775.832.0202 ext. 107
Officer Manager
Opportunities to reach the right audiences are constantly expanding and evolving in social media platforms, and mediums such as podcasts with their growing listener base are also showing greater potential in reaching niche audiences. At the same time, out-of-home advertising continues to be a strong medium, especially when strategically placed within a solid media plan.
Years at EXL Media: 25
775.832.0202 ext. 102
Charities our staff has chosen to donate to in the past 5 years include:
American Thyroid Association
Animal Ark
Big Brothers/Big Sisters of North Lake Tahoe
Boys & Girls Club of North Lake Tahoe
Bridgit Davis Memorial Fud
Joe Zuickes Memorial Fund
National MS Society
North Valley Community Foundation (Paradise Fire)
Sierra Avalanche Center
Wylie Animal Rescue Fund/Tahoe Vista Animal Shelter
Candiece Milford
Managing Director of Marketing
Rhoda Goldman Plaza
